socalTECH
JULY 19, 2010
Altadena-based Perfect Market , the Idealab startup which develops software which helps traditional publishers monetize their archival and current content, said today that it has unveiled a new tool it is calling The Vault. READ MORE>>.
socalTECH
MARCH 1, 2010
Altadena-based Perfect Market , which is backed by Idealab, said this morning that it has hired on Robertson Barrett as Chief Strategy Officer at the company. READ MORE>>.
socalTECH
FEBRUARY 18, 2009
Last week, Altadena-based AdventureLink (www.adventurelink.com) announced that it raised a Series A funding round, for the firm's adventure travel reservation network. Their idea was to catch enough consumers to scale, but they didn't understand the cost of acquisition, of finding customers, marketing, and advertising.
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