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GumGum Sports Adds New Sponsorship Analysis Module

socalTECH

Los Angeles-based GumGum Sports , which develops artificial intelligence powered software which helps sports team measure advertising being presented in sports coverage of their teams, has rolled out a new analytics module it says streamlines sponsorship analysis and reporting.

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TikTok inks licensing deal with Merlin to use music from independent labels in videos and new Resso streaming service

TechCrunch LA

Despite being one of the most popular apps of 2019 , monetisation has largely eluded the company up to now. A music streaming app, which TikTok has reportedly been gearing up to launch for some time , is one way that the company could help generate revenue.

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