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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

Scott’s first big foray into industry-changing companies came with CarsDirect, an IdeaLab company where he was the initial founder & CEO. Analytics also extend to iPhone and web apps using Facebook Connect. They raised around $350 million to try and sell cars direct over the Internet. a fbFund winner. Current round: $4.

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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. That sets us up nicely for the next phase of the web. Scott Painter , founder of CarsDirect has created TrueCar (backed by GRP Partners). Brett Brewer has AdKnowledge.