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DataPop Gets $1.7M

socalTECH

Los Angeles-based DataPop , a new paid search ad management firm started by a pair of Overture/Yahoo Search Marketing veterans, has raised $1.7M in a Series A funding round, the company said this morning. Tags: datapop venture capital search marketing advertising overture yahoo. READ MORE>>.

Yahoo 145
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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. And for many companies a good deal of their business is still closed over the phone–through their call centers. You’re right.

Marketing 209
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Interview with Robert Blatt, MomentFeed

socalTECH

funding led by Level Equity. It's been quite a few years since we spoke with the company. What I was looking for, was a place where I could create a company which truly could be the best place that employees had ever worked, to become the best partner that any of our clients had. What is MomentFeed up to nowadays?

Google 127
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Interview with Dan LeBlanc, CEO and Co-founder, Daasity

socalTECH

in a funding led by Orange County's Okapi Venture Capitalis looking to help direct to consumer brands use better data to direct their marketing and other efforts. We spoke with CEO and co-founder Dan LeBlanc , a veteran of ProFlowers and FTD, on how he started the company and he problem the startup is solving for direct to consumer brands.

Startup 113
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This Week in Venture Capital – Episode 2

Both Sides of the Table

It was the first company to do “paid search&# back when Larry & Sergey were saying they would never do it. plus a large settlement on patent disputes paid from Google) so Bill did well on it. Especially when he’s surrounded by Danny Rimer (who funded Skype, MySQL, Last.FM PLUS RELATED FUNDING ….

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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. He created GoTo.com (later renamed Overture) out of a frustration with search. So he launched a company with exclusively paid search.