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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. Not necessarily in the shopping mindset.

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Interview with Robert Flynn, Aggregage

socalTECH

However, one area has mostly been ignored, which is vertically focus, business-to-business information. Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. Robert Flynn: Yes.

Startup 162
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Africa’s Largest and Fastest Growing Social Network | Interview with LAGbook’s Chidi Nwaogu

Tech Zulu Event

Finally, the girl whose information we wanted registered on LAGbook. We also raised fund for CPC advertising, which doubled sign-ups. At LAGbook, we rake in revenue through online advertising. We have a number of virtual advertising services on LAGbook that we offer our users for a reasonable and affordable fee.