Both Sides of the Table
FEBRUARY 7, 2010
Traffic.com sold 10-second in-content advertising spots to local TV broadcasters. This is exactly the reason I like people who present to me to start with their personal bios. The exact same team had worked on 2 previous customer service startups (and 1 non-CS product). I met the CEO Brian Malewicz several times.
SoCal CTO
JUNE 9, 2010
Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. Through advertising or direct sales, these sites harvest intent. they have purchasing intent ).*. Here’s why.
Both Sides of the Table
MARCH 11, 2011
He presented the idea at the TED conference in the mid 90′s and was literally boo’d while he was on stage. I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. It was a pleasure to write them myself.
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