Advertising, Demand, Framework and Summary - Southern California Tech Central

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

Advertising

Demand

Framework

Summary

Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

JANUARY 12, 2014

Link has a summary of his argument plus a great video). We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. So What is This Underbelly of Which You Speak?

Marketing

Marketing Startup SEM SEO

How I Use Visualization to Drive Creativity

Both Sides of the Table

JANUARY 17, 2011

EXECUTIVE SUMMARY: This is a long post, so I put an executive summary here if you want to get the point without reading all the detail. If you plan to read the post you can skip the summary if you want. My framework gives me a deeper understanding of the sector. Just 12 bullet points & you’re done.

Writing

Writing Startup Ideas Summary

Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

How I Use Visualization to Drive Creativity

Stay Connected