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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. Much of network television can cost $100,000 / minute to produce. It’s why many talent agencies or ad networks struggle to get scale advantages.

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Why Hulu is the OPEC of Online Video

Both Sides of the Table

The formation of Hulu was defensive – designed to stop another YouTube or Napster from emerging and causing disruption to the TV industry. Once this new service became popular then the media companies could control the rules of distribution & advertising. So it is quite lofty to compare hulu with OPEC. Here is my case: 1.

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TVSync’s Open API Uses Video and Audio Recognition Across All Four Screens

Tech Zulu Event

TVSync’s parent company Voible , has provided fingerprint protection technology to most major movie studios and TV networks since 2005. There was an inkling of the changes to be when interactive TV services like NetFlix, Hulu and On Demand debuted as frenemies to traditional TV viewing. What does that mean? Even more choices.

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Why You Should Start a Company in. Los Angeles

SoCal Delicious

Surprisingly, Hollywood hasnt played a major role in the formation of new companies, which have tended to be in less glamorous though more lucrative areas like lead-generation and service (with obvious exceptions like JibJab and Hulu, a joint venture of Fox and NBC). startup scene so hot. What makes L.A. a great place for startups?

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Internet Video is Hot, But Not a Money-Maker Yet

Startup Professionals Musings

They point to YouTube as the big gorilla, but also social networking with video (Bebo), and video job sites (VisualCV). Their revenue from advertising may approach one billion dollars this year, with most consumed by bandwidth and associated costs, YouTube isn’t even profitable yet. It claims to serve two billion video views per day.

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Why The Next Generation of Online Video Companies Will be Vertical

Both Sides of the Table

Mitu Network is the largest digital media company for Latinos in the US and also targeting Mexico and South America. In long-form online video, companies were also broad in nature: Hulu, Netflix, Amazon and Apple TV. And the more you succeed the more advertisers in search of endemic audiences want to advertise with you.

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