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This Week in VC with @VCMike Hirshland of Polaris Ventures

Both Sides of the Table

Founded by Shervin Pishevar (COO of Webs). Developer and publisher of social mobile games. Operates a ‘Voice and Visual Mobile Advertising Network’ called MobileAd Xchange that delivers in-call voice advertisements and follow-up visual engagements (SMS, MMS). Total raised: $18.3mm. Read more: TechCrunch.

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Digiday Mobile: The Future Of Mobile Media Live

Tech Zulu Event

Scott will share data and results from both ChaCha and other industry sources that will highlight the compelling opportunity that brand advertisers now have in the mobile arena. 9:00am: Keynote Presentation: Mobile Advertising: The Hype, The Hope, and The Financial Reality. Presenter: Scott A. But does every brand need an app?

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