socalTECH

MARCH 19, 2020

Ventura-based advertising exchange The Trade Desk and mobile video app developer TikTok are in a new, advertising partnership covering Asia Pacific markets, the two said this morning. The two said that TikTok is the "first short-form video platform" which is integrating its ad offerings with The Trade Desk.

Ventura 113

Ventura Advertising Platform Mobile 113

socalTECH

AUGUST 31, 2016

Ventura-based The Trade Desk , which develops an advertising technology platform, says it has appointed Mark Kirschner as its new Chief Marketing Officer. Kirschner was most recently CMO of eBay Enterprise, and also previousl y has been CMO of Rakuten. Kirschner will be based out of The Trade Desk's New York offices.

Paramount 124

Paramount Marketing Ventura Advertising 124

socalTECH

APRIL 6, 2020

Ventura-based online advertising exchange The Trade Desk says it will offer up free access to its digital advertising courseware until the end of 2020, allowing everyone from advertising industry professionals to those looking to build the required skills to enter the field. READ MORE>>.

Course 113

Course Ventura Advertising Platform 113

socalTECH

MARCH 26, 2019

Ventura-based programmatic advertising technology developer The Trade Desk said this morning that it has officially launched its programmatic ad buying platform in China. According to The Trade Desk, the move comes as global advertisers are looking to reach audiences in China, and because the country is a key growth market.

Ventura 133

Ventura Advertising Education Platform 133

socalTECH

SEPTEMBER 29, 2015

Los Angeles-based GumGum and Ventura-based Trade Desk announced this morning that the two companies have partnered, to integrated GumGum's in-image advertising technology into The Trade Desk's platform. The Trade Desk offers up a Demand Side Platform (DSP) for the advertising market. READ MORE>>.

Ventura 100

Ventura Advertising Platform Demand 100

socalTECH

SEPTEMBER 29, 2015

Los Angeles-based GumGum and Ventura-based Trade Desk announced this morning that the two companies have partnered, to integrated GumGum's in-image advertising technology into The Trade Desk's platform. The Trade Desk offers up a Demand Side Platform (DSP) for the advertising market. READ MORE>>.

Ventura 100

Ventura Advertising Platform Demand 100

socalTECH

OCTOBER 26, 2010

Ventura-based The Trade Desk , the newest Internet advertising startup of Jeff Green, former co-founder of AdECN, said today that it has tapped an eBay vet for its new Director of Platform Solutions. Tags: trade desk tradedesk internet advertising executive ebay marketing. READ MORE>>.

Ventura 172

Ventura Advertising Social Media Platform 172