socalTECH

SEPTEMBER 10, 2008

Santa Monica-based Zag, the online car buying software firm headed by former CarsDirect CEO Scott Painter, has spun out a new company called TrueCar, the firm said late Wednesday. According to TrueCar, it will provide information about new car pricing, using the actual price people have paid for cars.

Zag 133

Zag Truecar CarsDirect Arcturus 133

socalTECH

APRIL 1, 2009

According to Zag, the firm will provide a turnkey, fully integrated auto buying program for the site, which will offer resources to research and compare vehicles, read AAA editorial reviews, and configure and purchase vehicles. Financial details of the win was not disclosed.

Zag 100

Zag Services Arcturus GRP Partners 100

socalTECH

JANUARY 22, 2009

Santa Monica-based Zag , which has developed an automobile configuration and buying service for affinity organizations like credit unions and automobile organizations, has a funding round of undisclosed size. The spokesperson for Zag said that the firm is "not quite ready to make that announcement" and would not releas details until later.

Zag 100

Zag Funding Tech Coast Angels Arcturus 100

socalTECH

JANUARY 22, 2009

Santa Monica-based Zag , which has developed an automobile configuration and buying service for affinity organizations like credit unions and automobile organizations, has raised around $32.4M A spokesperson for Zag told socalTECH that a round had closed, but would not confirm the investors or details of the round. in a funding round.

Zag 100

Zag Tech Coast Angels Arcturus GRP Partners 100

socalTECH

SEPTEMBER 3, 2010

Santa Monica-based TrueCar.com , the online automotive pricing startup headed up by Scott Painter, said Thursday that it has launched a new tool to help new car buyers. TrueCar said that it has launched a Best Local Price tool, which will allow car shoppers to search for the best local deals on a vehicle. READ MORE>>.

Truecar 154

Truecar Pricing Tool Arcturus 154

socalTECH

JUNE 10, 2009

The firm, which develops technology that allows consumers to fully configure and price autos from affinity groups like credit unions, AAAs, and other groups, claimed that the firm has saved its buyers over $83.5M Zag has received funding from USAA, Capricorn Investment Group, LLC, GRP Partners and Anthem Venture Partners.

Zag 100

Zag GRP Partners Anthem Santa Monica 100

socalTECH

JULY 9, 2009

Santa Monica-based Zag.com , the online automotive buying firm headed by Scott Painter, announced Thursday that the company has reached an agreement with Mercedes-Benz USA to offer an additional $5000 off pricing of new Mercedes-Benz cars to members of USAA, one of the affinity groups using Zag's auto pricing and purchasing services.

Zag 100

Zag GRP Partners Anthem Santa Monica 100