InfoChachkie

APRIL 1, 2013

A version of this article previously appeared on Forbes. How did a small, open source software company from Finland capture billions in market share from Oracle? Marten Mickos, CEO of Eucalyptus Systems , knows the answer and he delights in telling the story of how MySQL ate Oracle's lunch and dinner.

Oracle 229

Oracle Startup News Press 229

InfoChachkie

JUNE 24, 2013

A version of this article previously appeared on Forbes. Startups must economically counteract the pervasive drone of large incumbents'' messaging. These articles have inspired readers to experiment with their own mouth-to-mouth campaigns, including the one described below by Hubba''s Emma Nemtin.

Marketing 239

Marketing Conference Startup RSS 239

InfoChachkie

JUNE 24, 2013

A version of this article previously appeared on Forbes. Startups must economically counteract the pervasive drone of large incumbents'' messaging. These articles have inspired readers to experiment with their own mouth-to-mouth campaigns, including the one described below by Hubba''s Emma Nemtin.

Marketing 133

Marketing Conference Startup Oracle 133