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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. I’d like to make the case that the article is wrong. I’d strongly encourage you to read it. Avoid the spin, stay heads down and deliver the goods.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. But being best-in-class at online marketing is also a sine qua non to standout from your peer group.

Marketing 379
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Sales Kids With Grit – Web 2.0 Paper Routes

InfoChachkie

free weekly Infochachkie articles! Understandably, the pricing has to be excessive to provide sufficient margin for the product’s producer and an adequate incentive for the non-profit organization. Search Engine Management (SEM) – Search marketing can be performed by anyone with a rudimentary understanding of Google AdWords.

Web 2.0 222
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

free weekly Infochachkie articles! No one wakes up and says to themselves, “I need to buy that product I have never heard of before.” However, Search Engine Management (SEM) is not a “set and forget” exercise. Co-Registration (CoReg) – CoReg opportunities arise once a user has registered for a third-party product.

Customer 164
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What Every Entrepreneur Could Learn from Justin Bieber

Both Sides of the Table

This article originally appeared on TechCrunch. You need to be great at something: technology back-end, front-end design, usability, sales, marketing, quantitative analysis, leadership –> whatever. But if you’re not uber talented there is always a “Justin Bieber of technology&# waiting to kick your ass.