Sales Kids With Grit – Web 2.0 Paper Routes
InfoChachkie
OCTOBER 13, 2009
The American Seed Company, as shown in the accompany ad, encouraged young people to sign a simple “contract” that read: “Please send me your Big Prize book and one order of 45 packs of American Seeds. The ad includes two coupons, under the heading “Mail One Coupon Today – Give the other to a Friend”, an example of old-school viral marketing.
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