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Marketing Presentation from Blue Glass Conference

Both Sides of the Table

I recently spoke at the Blue Glass conference on the topic of marketing. I’ll write up some thoughts in a blog post format soon. I’ve been spending time looking at marketing conversion metrics at portfolio companies lately. Do vanity metrics matter? How well do “sponsored stories” work?

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5 Steps To Get You From Your First Idea To A Business

Startup Professionals Musings

Create a written plan, with target milestones and metrics. I have found that the process of writing down your idea, with a plan for implementation, and reviewing that plan with a business advisor, will force you to learn and acknowledge the real requirements for implementation. Build a strong team around you and learn from them.

Ideas 126
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8 Tips To Get the Most Out of Your Investors and Board

Both Sides of the Table

So what are Rob’s secret hacks that he didn’t spill in his blog post? . Key point – if your emails are as long as my blog posts you’re forked. He did it yesterday, “Mark, I’m going to write a blog post following on from your VC’s aren’t dumb. Email updates frequently.

Tips 365
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Choose Your VC Investor Carefully

Both Sides of the Table

I write this post as a warning to pick your VC’s carefully. Keeping a blog has been great because so many entrepreneurs have written me with questions about their companies and I’ve gotten to know many of you personally through the process. This is part of my ongoing series Startup Advice.

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10 Strategies To Find That Rare Complementary Partner

Startup Professionals Musings

Yet from my own years of experience in the startup community, here are ten common steps that have worked for other entrepreneurs: Write a "job description" for that ideal partner. Take a hard look at your own business strengths and weaknesses, and write down what partner skills and experiences would best complement yours.

Startup 99
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10 Keys To Building Unstoppable Startup Partnerships

Startup Professionals Musings

Yet from my own years of experience in the startup community, here are ten common steps that have worked for other entrepreneurs: Write a "job description" for that ideal partner. Take a hard look at your own business strengths and weaknesses, and write down what partner skills and experiences would best complement yours.

Startup 126
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Let’s Get Weird, a SXSW Interactive Recap (2014)

Tech Zulu Event

But considering the huge number of collaborative efforts, contacts, and great run-ins we experienced at this year’s little black sheep of a tech conference, in Austin, TX; we couldn’t possibly leave all the laundry out to dry. Alex Taub – Social Rank , Twitter metrics and engagement tool.