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Pour And Stir I – In Pursuit Of The Ideal Business Model

InfoChachkie

Note: This is Part I in a three-part series on The Perfect Business Model. I am not a Muslim scholar, but a layman’s interpretation of this tradition of intentional errors is that it arises from the belief that attempting to emulate God’s perfection is sinful. . Click here for Part II , and Part III. Ideal Business Model Attributes.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

I know half the money I spend on advertising is wasted, but I can never find out which half.” As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer.

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Sales Kids With Grit – Web 2.0 Paper Routes

InfoChachkie

Customer Service – As newspaper boys were the face of their employers, savvy carriers learned to establish healthy customer relationships to facilitate timely collections and generous tips. What do Warren Buffet, Martin Luther King, John Wayne, Walt Disney, Harry Truman and Wayne Gretzky all have in common?

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