SoCal CTO

NOVEMBER 9, 2009

They are in a space where there is lots of search traffic, but they didn't have anything particularly interesting to say about how they were going to get ranked. And to me, there seems to be a lot of confusion by founders of startups around search engine optimization (SEO) and how it works for a startup.

SEO 150

SEO Startup Search Engine Optimization Google 150

Startup Professionals Musings

JULY 2, 2012

Don’t guess, or let your own biases be your guide. Use social media, search engine optimization, blogging, and mobile media. A better approach today is “narrowcasting” – learning as much as possible about your target audience, and communicating to them frequently, richly, and relevantly.

Marketing 98

Marketing Search Engine Optimization Customer Custom 98

Startup Professionals Musings

APRIL 22, 2011

Don’t guess, or let your own biases be your guide. Use social media, search engine optimization, blogging, and mobile media. A better approach today is “narrowcasting” – learning as much as possible about your target audience, and communicating to them frequently, richly, and relevantly.

Marketing 99

Marketing Search Engine Optimization Startup Customer 99