Startup Professionals Musings

MARCH 16, 2014

There are many more, but these should get you started: Create a professional website and blog. A blog is critical, and essentially free (your cost is creating content). Use social media and Search Engine Marketing (SEM) to start. With these, your business presence can look big and credible even when you are small.

Marketing 102

Marketing Funding Social Media SEM 102

Startup Professionals Musings

NOVEMBER 27, 2011

If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. A blog is basically a journal (“web log”) that is published on the web. Business blogs are an extension of your website and can effectively communicate the value of your business.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

JANUARY 17, 2013

There are many more, but these should get you started: Create a professional website and blog. A blog is critical, and essentially free (your cost is creating content). Use social media and Search Engine Marketing (SEM) to start. With these, your business presence can look big and credible even when you are small.

Marketing 106

Marketing Startup Social Media SEM 106

Both Sides of the Table

JANUARY 12, 2014

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. When I first started blogging Digg was still at its peak. Rebelling is simply a form of snobbery. Look at Viddy & SocialCast. ” Me?

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

DECEMBER 7, 2010

There are many more, but these should get you started: Create a professional website and blog. A blog is critical, and essentially free (your cost is creating content). Use social media and Search Engine Marketing (SEM) to start. With these, your business presence can look big and credible even when you are small.

Marketing 94

Marketing Startup Social Media SEM 94