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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. From 35 To 500 Readers.

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An Enchanting Conversation With Guy Kawasaki

InfoChachkie

Guy’s latest book, Enchantment , was released in March of 2011, to overwhelmingly upbeat reviews. I enjoyed the book as well, as evidenced by the review I wrote at the time of its release, which you can read HERE. I even plan to use it in my upcoming UC Santa Barbara Entrepreneurial Selling class. That doesn’t work.”.

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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. Along the way, they created a supportive community of emotionally attached stakeholders that would be the envy of any Social Media Manager. From 35 To 500 Readers.

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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

A typical day starts with email, Facebook, LinkedIn, Twitter, and Yammer checks/updates. I like to book my own travel, so I might be on Expedia or on an airplane. We need to spend some time discussing what you do with the social web. Poogling events/webinar, radio show expansion and social media relationships and events.

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Surf Air Takes Flight Despite Turbulent Times

Tech Zulu Event

Santa Monica startup airline Surf Air has been spreading its wings in recent months and spreading the word about its initiatives at Silicon Beach events such as Social Media Week LA and Techweek LA. The startup airline currently flies in California only as it strives to expand nationwide.

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Want To Trip Out? This Entrepreneur Can Hook You Up

InfoChachkie

If you enjoy snarky, clever prose, you should check out Chuck''s book. Greathouse : Let''s start with a question that will be especially helpful for my UC Santa Barbara students. Travel, and the trust it requires, is too personal to rely solely on email and social media.