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If You Don’t Define Your Personal Brand the Market Will

Both Sides of the Table

I have long advised startup companies that if you don’t control your messaging somebody else will and your potential customers will form impressions of you shaped by somebody else or by nobody at all. It will affect your ability to get the right jobs and promotions as well as your ability to attract talent and capital.

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Interview with Erik Rannala, MuckerLab

socalTECH

If you're familiar with YCombinator or TechStars, you know that companies also get access to a deep network of top tier mentors and advisors, who help them with a variety of things, such as product marketing, go-to-market, and funding. We're providing seed funding, office space, and put them through a three month, structured program.

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10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

Most people totally advise against stealth. I worked with an entrepreneur who was to appear at a startup networking event where he was to talk about his company’s plans. He considered pulling out of the event because he wanted to stay in “stealth mode&# and felt an event like this compromised him.

Marketing 380
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What Makes an Entrepreneur? Four Letters: JFDI

Both Sides of the Table

I had a picture in the office of my first company with the logo above and the capital letters JFDI. (In I spent nearly a decade building software for large companies and then advising companies on the same. There’s a guy in Los Angeles that I met at several tech networking events. He was stuck on capital raising.

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Time is the Enemy of All Deals

Both Sides of the Table

It quickly became impossible to raise venture capital. This isn’t a story about Black Swan events. It isn’t even a story about raising venture capital or M&A. Don’t over shop – If the deal you’re involved with involves raising venture capital or selling your company you naturally want some competition. Any deal.

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Frank Addantes FounderBlog: Startup 5.0 – I’m just going to chill out for a bit… (OK, for a month…)

Frank Addante

► 2009 (3) ► May (1) A Tour of the Rubicon Project Headquarters ► April (1) "Pay it Forward" Event for Students & Aspiring Ent. ► August (3) Venture Capital - What's the rush? Venture Capital Funding 7. I decided that I was going to consult/advise a few companies and relax for a bit.

Startup 40
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Frank Addantes FounderBlog: Startup 3.0: Internet advertising is good. No, it’s bad. Oh wait… it IS good!

Frank Addante

► 2009 (3) ► May (1) A Tour of the Rubicon Project Headquarters ► April (1) "Pay it Forward" Event for Students & Aspiring Ent. ► August (3) Venture Capital - What's the rush? ► October (1) New Video! . I'm 30, now will you take me seriously? Inventing Stuff, Obviously Impossible?