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Soraa Unveils LED Lighting Product

socalTECH

Soraa , the UC Santa Barbara spinout funded by Khosla Ventures, NEA, and NGEN Partners, has unveiled its first product, a new LED lighting lamp. Soraa, which was started in Goleta, said its Soraa LED MR16 lamp is intended as a replacement for traditional, halogen MR16 bulbs. Pricing on the LED lamps has not been released.

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Feather Launches Furniture Subscriptions In LA, OC

socalTECH

The New York-based startup offers up furniture from retailer West Elm, which lets them rent tables, lamps, sofas, love seats, and more--and lets them also return and swap those products anytime they like. Feather said it will begin delivering its furniture products in LA and OC on May 20th. READ MORE>>.

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Understanding Changes in the Software & Venture Capital Industries

Both Sides of the Table

In this three-part series I will explore the ways that the Venture Capital industry has changed over the past 5 years that I would argue are a direct result of changes in the software industry, not the other way around. So it’s unsurprising that typical “A rounds&# of venture capital were $5-10 million.

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Praying to the God of Valuation

Both Sides of the Table

Something happened in the past 7 years in the startup and venture capital world that I hadn’t experienced since the late 90’s — we all began praying to the God of Valuation. How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? They were a way to gather cheap capital.

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Insights and Opinions: Creating High Barriers to Entry

socalTECH

In the past 200 years, niche retailers were geographically bound due to the relatively high capital costs of establishing and operating a niche business and developing repeat clientele. Today with the Internet and the advent of virtual/drop-ship inventory, anybody can start up a niche retailer with minimal capital.

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How MakeSpace Recently Closed $30 million in New Funding

Both Sides of the Table

million in capital to build out its operations in 4 cities: New York City , Los Angeles , Chicago and Washington D.C. With our increases in capital we hope to be able to serve you in the near-term future. Just over a year ago I wrote about how MakeSpace had raised $17.5

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Gift Guide 2017: Star Wars Gadgets and Gear

Tech.Co

Star Wars 3D Mega Lamps, $40. These 3D LED lamps add a little flair to your room, and all run with a lifespan of 50,000 hours so that you’ll get the most for your money. They produced a functioning toy version of the astromech droid, which sold out in 24 hours.

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