Startup Professionals Musings

APRIL 28, 2021

Thus I was pleased to see my own insights covered in a new book, “ Why Startups Fail ,” by Tom Eisenmann, a Harvard Business School professor, who has mentored many more entrepreneurs, and authored more than a hundred HBS case studies from real-world startups. Gather your resources before scaling the business.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

Startup Professionals Musings

MARCH 19, 2022

In my experience, the good news is that everyone is becoming more and more comfortable with relationships via the new media and technology. Maximize online referrals and positive service reviews. I still find too many service organizations that ignore or discount online reviews and satisfaction surveys.

Services 121

Services Technical Review Social Media Case Study 121

SoCal Tech Calendar

JULY 15, 2009

Companies that have social media strategies are finding them to be a valuable tool for driving customer engagement and building brand loyalty; one that translates into real revenue and increased customer satisfaction.

Social Media 100

Social Media Media Case Study Satisfaction 100