Remove Commerce Remove Satisfaction Remove Social Media Remove Startup
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5 New Marketing Rules For Today’s Customer Generation

Startup Professionals Musings

New generations of customers respond better to the “ participative ” approach, where they get to provide input via social media and the Internet. You should be constantly trying new approaches via social media and online, and asking for feedback and input from influencers and customers.

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6 Key Principles For Inducing Customers To Buy Today

Startup Professionals Musings

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt even more completely to the changes in the buying and social behavior of consumers. Perhaps the greatest asset in social capital is that of benevolence.

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Arianna Huffington’s Thrive Global is buying a startup that uses neuroscience to boost app usage

TechCrunch LA

When Arianna Huffington stepped down from her role at the Huffington Post to start Thrive Global, she said the goal of her new business was to help a generation “avoid the burnout that all too often comes with success today.” Meet the tech company that wants to make you even more addicted to your phone.

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7 Modern Day Business Strategies For Long-Term Growth

Startup Professionals Musings

I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. At minimum, that requires a modern website, and visibility on relevant social media sites, likely including Facebook, YouTube, and Twitter.

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7 Most Effective Routines Of Notable Business Leaders

Startup Professionals Musings

Yet I still see most of the focus in the startup community on creating the best technology and process, rather than practicing the most effective habits. Being proactive in a new business means starting with a vision of how to do things better, rather than following someone else’s success model. We have enough social network startups.

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8 Strategies For Sustaining Momentum In Your Startup

Startup Professionals Musings

I’m sure that you have all seen how quickly business momentum can shift, as from MySpace to Facebook, or more recently in the explosive growth of Amazon and e-commerce compared to retail. Your long-term success and satisfaction depends on it. Marty Zwilling First published on Inc.com on 12/22/2020.

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10 Sharing Principles Propel Many Current Businesses

Startup Professionals Musings

They may not have noticed the wave of “open businesses,” spawned by the Internet and social media. Establish vehicles, like a formal customer satisfaction program, to recognize and reward staff and customers for sharing what they can do to help you. Ramp up transparency by making people the boss of what they do.