Eric Greenspan

DECEMBER 5, 2009

I’ve been engaged with social networking for some time now, starting with Myspace and Facebook and just recently (within the last 30 days), Twitter. Mike will be using a desk at Make It Work to incubate his new company. Isn’t social networking amazing? I’ve jumped on the bandwagon, big time!

Social Network 196

Social Network Networking Social Media Yahoo 196

Eric Greenspan

DECEMBER 5, 2009

I’ve been engaged with social networking for some time now, starting with Myspace and Facebook and just recently (within the last 30 days), Twitter. Mike will be using a desk at Make It Work to incubate his new company. I’ve jumped on the bandwagon, big time! I love Namechk.com for this. Gone are the days of 3.4

Social Network 180

Social Network Networking Yahoo Social Media 180

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Startup Professionals Musings

SEPTEMBER 28, 2012

According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively. They don’t know if they should move to social networks for lead generation, branding, customer loyalty, or for direct marketing and e-commerce.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success.

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

MARCH 16, 2014

In fact, the average spent by Inc 500 companies for sales and marketing expense continues to hover around 10% of overall revenues. Use social media and Search Engine Marketing (SEM) to start. Create meaningful content and engage others online (free downloads, white papers, webinars, regular blogging).

Marketing 102

Marketing Funding Social Media SEM 102

Startup Professionals Musings

JUNE 4, 2010

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Start social networking with peers.

Social Media 88

Social Media Media Marketing Startup 88