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Guerilla Marketing, Brad Feld Style

InfoChachkie

Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. companies should… focus on building amazing products. If you have amazing products, the marketing of those products is trivial.

Marketing 233
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Brad Feld Drops Knowledge. Here’s What He Said …

Both Sides of the Table

Brad Feld is a fountain of knowledge & wisdom. Brad on blogging. RSS was something that had appeared.” “….I Yeah, my email address is Brad@Feld.com. I had the chance to sit down with him for an hour and ask him loads of questions that I thought you’d enjoy hearing. How did you start blogging? “My

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Twitter Networks are Different than Social Networks

Both Sides of the Table

I’ve talked about how Twitter is a new form of RSS (curated RSS), it’s a a new form of IM / SMS , it’s a place where business is conducted and it’s a place where advertising will drive leads due to the link sharing nature of Twitter. I started reading Brad’s “term sheet&# series.

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Trade Show Guerilla Marketing – Booth Babes With Beards

InfoChachkie

Rather than hire the clichéd booth babes (which I have always found to be more than a bit sleazy), the company secured the services of a cigar-smoking, bearded angel with an exaggerated New York accent. Her company has since signed a contract with Central Desktop. A company has a personality.

Marketing 209
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6 Steps To Raising Venture Capital – Hint: Preparation Matters More Than Your Pitch

InfoChachkie

However, the greater degree you can sequentially follow these steps and maintain your discussions with each venture capitalist (VC) at relatively the same stage, the sooner you can spend less time in the company of investors and get back to running your business. Prep Steps. Yes, I am advising you to sandbag your prospective investors.

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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

I was meeting regularly with entrepreneurs and offering (for better or for worse) advice on how to run a startup and how to raise venture capital from my experience in doing so at two companies. They became both a thought leader in the space as well as a beautifully designed product. So you developed a product for the mommy community?

Blogging 373
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Top 120 Startup Posts for 2010

SoCal CTO

Some really great stuff in 2010 that aims to help startups around product, technology, business models, etc.

Startup 378