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How Tony Hawk And The Bones Brigade Broke The Rules & Owned The Market

InfoChachkie

Skate One is now the world’s largest skateboard company, with best-selling brands such as Powell•Peralta Skateboards , BONES Wheels and Mini•Logo Skateboards. Skate One is now the world’s largest skateboard company, with best-selling brands such as Powell•Peralta Skateboards , BONES Wheels and Mini•Logo Skateboards.

Marketing 100
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Some channels will be expensive but highly scalable, such as direct response radio, while others will be less expensive, but more difficult to scale, such as search and affiliates. In addition, you must consider your customers’ lifetime value by channel , as there can be a great deal of variance between various clusters of customers.

Customer 164
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Are You an Entrepreneur?

InfoChachkie

“You are forty, out of a job, a newlywed, your wife is expecting a baby, you don’t own your own home, you have no specialized qualifications, the only company you ever launched went bankrupt and you have just been sentenced to one year in jail.”. Source: Harold Evans, They Made America. The answer is at the end of this entry.