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Can you profit by serving early adapters?

Berkonomics

They allow me to preview new devices and technologies before release so that I might write about and speak about them in my “Tech Trends” keynotes. It did not hurt that Apple always seemed to trump the competition in design of the product and the product’s user interface too. The moment of truth: Facing the “no decision” competition.

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It is satisfying, but rarely profitable, serving early adopters.

Berkonomics

They allow me to preview new devices and technologies before release so that I might write about and speak about them in my “Tech Trends” keynotes. They keep me at the leading edge of new development as it is productized, even before mass production.