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I Haven’t Seen A Startup Yet Thrive Without Marketing

Startup Professionals Musings

People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs.

Marketing 139
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

It’s building a product that is substantially differentiated, and, as Bill Gross, one of the most prolific tech entrepreneurs of our era says, “ It needs to be 10x better than the competition ” (because if you shoot for that then in competitive markets you might achieve 3x. Rebelling is simply a form of snobbery.

Marketing 379
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Viral Marketing And Word-of-Mouth Require Investment

Startup Professionals Musings

People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs.

Marketing 107
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Why Good Marketing Campaign Costs Continue To Rise

Startup Professionals Musings

People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs.

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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

In the same year they won Business Insider’s Startup competition. Ethan had pointed out to me that merchants were being barraged by “deal site” wanting to drive customers in the door but they didn’t have great tools to manage their customers. I think it’s a beautifully designed site and product.

CTO Coach 359
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Many Entrepreneurs Believe Viral Marketing is Free

Startup Professionals Musings

People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs.

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Startup Viral Marketing Costs Real Money These Days

Startup Professionals Musings

People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It also means making the content appear omnipresent on the Web and in the marketplace, including dedicated video sites and blogs.