Both Sides of the Table

JANUARY 12, 2014

The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

FEBRUARY 7, 2013

In the same year they won Business Insider’s Startup competition. And I had been telling my partners for a couple of years that I thought Ethan was one of the more talented entrepreneurs I had come across in San Francisco. I was standing with him when he won the TechCrunch 50 award. Nice sweep!

CTO Coach 359

CTO Coach Google CTO Hire Yammer 359

Both Sides of the Table

MARCH 25, 2016

In our industry we applaud the efforts for entrepreneurs to have tried and we know that today’s failure can bring the experience for tomorrow’s success. You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. Many startup businesses – tech or otherwise – fail.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

MARCH 11, 2011

He was a life-long entrepreneur and the first business he created out of college (actually, he founded it while he was at Caltech) was a company that manufactured high quality audio speakers. He said it was better than the Yellow Pages because he would provide pricing transparency. Too many entrepreneurs focus on dilution.

Competition 350

Competition Idealab Product CitySearch 350