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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Our guest this week on #TWiVC was Dana Settle , partner at Greycroft Partners , a venture capital firm with offices in New York and Los Angeles. Greycroft is an early-stage VC. Closing a VC fund in 2009/10 is a major achievement in and of itself. Gilt Group is currently the largest private sale web site in US.

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Announcing a Deal I’ve Wanted to Talk About for a Year

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RedBeacon was the 3rd winner (year 1: Yammer, year 2: Mint.com) – not bad company. In the same year they won Business Insider’s Startup competition. And I certainly didn’t want him having to trapse up-and-down Sand Hill Road informing every VC of his next idea. Nice sweep!

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What Makes an Entrepreneur (3/11) – Ability to Pivot

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I don’t think most VC’s do. But in most situations a VC will want to be able to judge how you perform over time. It’s what prompted my post on how to build relationships with VCs. Geni.com beget Yammer. I’m sure that happens. I could go on and on. Great entrepreneurs pivot.

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The Coming Shift in Enterprise Software

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So riffing off the famous Andy Grove statement that “only the paranoid survive” and believing that “only the most exceptionally talented startup teams survive” — most get washed out by the constant cycle of change and competition. And of course we welcome Microsoft Ventures. Why Invest?

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The Amazing Power of Deflationary Economics for Startups

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In the simplest form, new startups have a product that is INFERIOR to that offered by the competition but at a dramatically lower price with the seller opting for a very thin margin on their product. And then they decided they wanted to be the Internet retailer of computing services so they created Amazon Web Services.

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