What Media Execs Missed about YouTube Stars
Both Sides of the Table
JUNE 18, 2018
I remember meeting with senior executives at Hollywood studios who discounted the “vloggers” or low-rent production quality of many of the original YouTubers. We watched as PewDiePie would do screencasts with his fans, Cenk Uygur would talk to his audience on The Young Turks and the like, Hannah Hart would drink and then cook for us.
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