socalTECH

FEBRUARY 24, 2011

Los Angeles-based MediaTrust , which develops an online advertising and marketing platform, announced Thursday that it has raised $3M in a new funding round. The funding will go towards its Performance Exchange (MPTX) product, a real-time, CPC advertising exchange. MediaTurst is headed by Peter Bordes.

CPC 162

CPC Advertising Los Angeles Platform 162

socalTECH

JUNE 28, 2013

William Belk: CampaignEQ is a market attribution platform for adertisers. How did you guys decide to shift from a consumer focused startup like Beachmint, to developing software tools? You can use it for anything, to do marketing attribution, for CPC, for social marketing, and internal campaigns and programs. What is CampaignEQ?

Advertising 203

Advertising CPC Tool Startup 203

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. Both of his co-founders worked with him previously and both worked on ad management platforms. banner ads on a CPM, CPC or a Cost-Per-Install [CPI] basis).

Mobile 282

Mobile Invest Company Companies 282

socalTECH

MARCH 21, 2013

We've been a recognized innovation in Southern California, and we're now ramping our development of compelling consumer products, fueled by accelerator services. If someone goes to a certain domain now, instead of seeing a CPC advertisement, we could instead offer them to download different apps. I think that is going to be pretty big.

Mobile 224

Mobile CTO Hire CPC Web 224

Both Sides of the Table

OCTOBER 8, 2014

He presented a system where your search results would be ranked based on companies bidding for placement and where merchants would be charged on a “cost per click” basis (CPC). We see big data storage solutions and processing platforms. We see improvements in wireless transmission and in real-time programming languages.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376