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Interview with Tim Cadogan, OpenX

socalTECH

DECEMBER 15, 2010

One of the firms poised to take advantage of that growth is Pasadena-based OpenX (www.openx.org), which develops one of the most widely used ad serving solutions available. Tim is the former head of Yahoo's Global Advertising Marketplaces unit, overseeing Display, Search and Video, and was VP of Search at Overture.

OpenX

OpenX Advertising Yahoo Pasadena

Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

OCTOBER 8, 2014

He presented a system where your search results would be ranked based on companies bidding for placement and where merchants would be charged on a “cost per click” basis (CPC). The patents Overture held became known in small circles as Google’s ’361 problem as outlined here. acquired Overture for $1.63 Yes, Google won.

Entrepreneur

Entrepreneur Snapchat Startup Google

Interview with Tim Cadogan, OpenX

Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

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