Remove CPC Remove Organic Search Remove Sites Remove Writing
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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking.

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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Cost per click (CPC). For sites displaying the ads, this is called pay per click (PPC). Campaign setup and ad copy writing. For Google, this is pay per impression (PPI), or pay per mille (PPM) per thousand impressions. Cost per action (CPA). Popular keywords have higher costs.