Custom Development Marketing Web Writing 
SoCal CTO
DECEMBER 19, 2012
He is not a technical person, but is somewhat web savvy. He wanted to get input from me on what he's doing, and he wants to begin to ask developers what it would take to build his product. And in the case of defining mobile/web/software, there is even more variability in terms of form and format. Or you can have a pitch deck.
InfoChachkie
APRIL 16, 2012
Steve is also a Stanford Professor and noted marketing entrepreneur. The Lean Startup approach dictates that successful customer development is an iterative process. By conceptualizing, selling, gathering feedback and then developing a product, startups achieve success more quickly and economically.
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SoCal CTO
DECEMBER 1, 2010
aka: An Open Letter to the Next Big Social Network) - 500 Hats , November 1, 2010 I've held off writing this post for a long time, because I couldn't quite get my head around all the issues. But I didn’t write it for you; I wrote it for myself. How to Take Down Facebook -- Hint: It Ain't Twitter. but: Something is Still Missing.
SoCal CTO
SEPTEMBER 8, 2010
He blogs to 10,000 web entrepreneurs at Software by Rob and co-hosts the podcast Startups for the Rest of Us. What Apple proved, and what I suspect is the issue with web content, is that monetization was a product problem. We had to write a CRM to keep track of them all. Because it was a tremendous pain in the ass.
Both Sides of the Table
MARCH 11, 2011
To say he has had an impact on the web would be an understatement. It was a pleasure to write them myself. He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards. All of that are in this week’s episode of This Week in VC.
SoCal CTO
JANUARY 5, 2011
Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - . - 500 Hats , February 1, 2010 When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication? First Principles.
SoCal CTO
AUGUST 3, 2010
5 Lessons from 150 startup pitches - A Smart Bear: Startups and Marketing for Geeks , July 11, 2010 I just reviewed several hundred startup pitches for Capital Factory. The collapse of the IPO market and dysfunctional math in the venture capital community has stacked the odds against you. Here’s why. Take a look at the chart below.
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