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6 Metrics On How Well Your Business Is Driving Demand

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Understanding culture is paramount, but measuring results is even better. Demand generation revenue performance.

Metrics 102
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6 Keys To Measuring Return On Investment In Marketing

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Understanding culture is paramount, but measuring results is even better. Demand generation revenue performance.

Marketing 174
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6 Demand Generation Metrics To Quantify Marketing ROI

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Understanding culture is paramount, but measuring results is even better. Demand generation revenue performance.

Metrics 57
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6 Critical Marketing Metrics To Nail Today’s Buyers

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Understanding culture is paramount, but measuring results is even better. Demand generation revenue performance.

Metrics 101
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How to Develop Your Fund Raising Strategy

Both Sides of the Table

I raised money as an entrepreneur, like you, in 1999, 2000, 2001, 2003 and 2005 for two different companies. I never suggest that entrepreneurs just randomly pitch VCs. You’ll never make a great entrepreneur. So your journey to fund raising begins by strengthening your relationships with other entrepreneurs.

Develop 366
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Entrepreneur Startup Share Depends on Contribution

Startup Professionals Musings

If you are recognized as an expert in the business area of your startup, with a good reputation, and you know all the key vendors and customers, your value is huge. Providing the major funding source for an early-stage startup is a totally different dimension, but it usually trumps all the items above in demanding some equity.

Startup 101
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Splitting Startup Equity for Your Piece of the Pie

Startup Professionals Musings

If you are recognized as an expert in the business area of your startup, with a good reputation, and you know all the key vendors and customers, your value is huge. Providing the major funding source for an early-stage startup is a totally different dimension, but it usually trumps all the items above in demanding some equity.

Equity 91