7 Business Mistakes Serial Entrepreneurs Never Make (Twice)
InfoChachkie
JUNE 4, 2012
Fallacy: Startup ventures tend to evolve, especially after you begin speaking with pesky customers and demanding partners. Evaluate their sincerity by asking them to accept equity in exchange for all or a portion of their overall compensation. Your commitments to investors must be significant enough to compel them to write you a check.
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