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Announcing The Socaltech 50: Southern California's Up-and-Comers

socalTECH

Tim Cadogan , OpenX (Pasadena, advertising). Internap , PricewaterhouseCoopers , Demand Media , Stubbs, Alderton & Markiles LLP , Oracle , Cresa Partners , UK Trade & Investment , PIXT , and many others. James Borow and Clark Landry (shared position), SHIFT (Los Angeles, Santa Monica, advertising).

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Interview with Tim Cadogan, OpenX

socalTECH

One of the firms poised to take advantage of that growth is Pasadena-based OpenX (www.openx.org), which develops one of the most widely used ad serving solutions available. For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to.

OpenX 242
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This Week in VC with Mo Koyfman of Spark Capital

Both Sides of the Table

Spark Capital is relatively new to VC (founded in 2005) yet has become one of the hottest new VCs having invested in Twitter, Tumblr, AdMeld, Boxee, KickApps and many more companies. Online DSP (demand-side platform) and ad exchange for display advertisers. Transaction terms: $70.0mm (rumored by Peter Kafka, Media Memo, AllThingsD ).