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Demand Media Launches Long Form Article Effort

socalTECH

Santa Monica-based Demand Media , the online publisher which runs such sites as eHow.com, typeF.com, and LIVESTRONG.COM, said Thursday afternoon that it is launching a new effort focused on long-form web content. READ MORE>>.

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Demand Media Offering Health Care Benefits To Freelancers

socalTECH

Santa Monica-based Demand Media , the new media venture of former MySpace chairman Richard Rosenblatt, said today that it has just published its one millionth piece of original content, and is launching an effort to extend health care benefits to freelancers creating that content for the firm. READ MORE>>.

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Catching Up With Joanne Bradford, Demand Media

socalTECH

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? Can you explain that process?

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Why The Growth Of The Internet Is Driving EdgeCast's Revenues

socalTECH

What is it about the content delivery network market which has enabled Santa Monica-based EdgeCast to go from startup to over $100M in revenues in only a few, short years? You need a CDN to improve the performance of your content, especially as the web is getting heavier, more complicated, and there's more rich media.

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The Challenges (& Opportunities) of Starting a Tech Company in LA

Jason Nazar

When he had the idea for his company, he didn’t write a long business plan or try to raise money to hire an agency to build a website for him. He just pounded out design and code for a few weeks and got Plancast up on the web and users adopting his product right away. It’s a chicken and egg problem.

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