Demo Invest Patents Sales 
Startup Professionals Musings
DECEMBER 18, 2022
They only want a quick overview of the product, not detailed features and patent secrets. Investors invest in the jockey, more than the horse. It’s always impressive to have stand-alone supporting documents for product specifications, sales plan details, and backup financial reports.
Startup Professionals Musings
MARCH 21, 2020
They only want a quick overview of the product, not detailed features and patent secrets. Investors invest in the jockey, more than the horse. It’s always impressive to have stand-alone supporting documents for product specifications, sales plan details, and backup financial reports.
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Startup Professionals Musings
NOVEMBER 8, 2015
They only want a quick overview of the product, not detailed features and patent secrets. Investors invest in the jockey, more than the horse. It’s always impressive to have stand-alone supporting documents for product specifications, sales plan details, and backup financial reports.
Startup Professionals Musings
SEPTEMBER 24, 2014
They only want a quick overview of the product, not detailed features and patent secrets. Investors invest in the jockey, more than the horse. It’s always impressive to have stand-alone supporting documents for product specifications, sales plan details, and backup financial reports.
Startup Professionals Musings
MARCH 5, 2018
They only want a quick overview of the product, not detailed features and patent secrets. Investors invest in the jockey, more than the horse. It’s always impressive to have stand-alone supporting documents for product specifications, sales plan details, and backup financial reports.
Startup Professionals Musings
AUGUST 27, 2012
Describe your technology patents and “secret sauce”. Marketing, sales, and partners. Describe marketing strategy, sales plan, licensing, and partnership plans. What equity is the company willing to give in return for the investment? What is the timeframe of return on investment? Opportunity sizing. Exit strategy.
Both Sides of the Table
OCTOBER 19, 2009
After my company was acquired by Salesforce.com I was asked to stop blogging and they took over my blog as an asset in the sale of the company. The first attention we started getting was after we launched the company publicly at Demo on September 25th of this year. The first VC I met with came from attending DEMO.
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