Design Software Web 2.0 Web developers 
Both Sides of the Table
NOVEMBER 22, 2010
I’ve had a long-standing rule of thumb in product design, which I call “design for the novice, configure for the pro.&# I started saying this back in 2001/02, long before the era of Web 2.0, My philosophy emanated from my days of programming and later designing corporate software in the early 1990′s.
Frank Addante
MAY 20, 2007
the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: StrongMail Systems (Digital Messsaging Infrastructure Software) Status: VC-backed (Sequoia Capital, Globespan and Evercore) Lesson: Trust your gut. Visit StrongMail Website Startup 4.0: Zondigo, Inc.
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Frank Addante
MAY 8, 2006
the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: StrongMail Systems (Digital Messsaging Infrastructure Software) Status: VC-backed (Sequoia Capital, Globespan and Evercore) Lesson: Trust your gut. Visit StrongMail Website Startup 4.0: Startup 2.0:
Frank Addante
MARCH 12, 2007
the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: StrongMail Systems (Digital Messsaging Infrastructure Software) Status: VC-backed (Sequoia Capital, Globespan and Evercore) Lesson: Trust your gut. Visit StrongMail Website Startup 4.0: Zondigo, Inc.
Frank Addante
JANUARY 30, 2007
the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: StrongMail Systems (Digital Messsaging Infrastructure Software) Status: VC-backed (Sequoia Capital, Globespan and Evercore) Lesson: Trust your gut. Visit StrongMail Website Startup 4.0: Zondigo, Inc.
Frank Addante
DECEMBER 22, 2006
the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: StrongMail Systems (Digital Messsaging Infrastructure Software) Status: VC-backed (Sequoia Capital, Globespan and Evercore) Lesson: Trust your gut. Visit StrongMail Website Startup 4.0: Zondigo, Inc.
Frank Addante
MARCH 26, 2007
the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: StrongMail Systems (Digital Messsaging Infrastructure Software) Status: VC-backed (Sequoia Capital, Globespan and Evercore) Lesson: Trust your gut. Visit StrongMail Website Startup 4.0: Zondigo, Inc.
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