InfoChachkie

NOVEMBER 3, 2014

These sites (so far) have managed to balance facilitating product discovery and purchase capabilities with users'' desires to entertain and educate themselves without feeling like they are in a marketplace. Search Meets Social = Commerce. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles!

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

Startup Professionals Musings

NOVEMBER 12, 2013

Search engines like Google are still the primary method for finding information on the Internet. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Paid search” will mitigate this to some extent, but is not a sustainable strategy.

Social Media 93

Social Media Content Startup Web 93

InfoChachkie

JULY 14, 2011

This is especially true for companies with expensive and complex products or services that are more consultative in nature, like insurance, financial services, home services, education and travel, etc. For businesses like this, finding new ways to drive more of these high-value inbound sales calls is key. Those are the two main criteria.

Marketing 209

Marketing Advertising Paid Search Startup 209

Both Sides of the Table

SEPTEMBER 28, 2013

But I’m working on a large team of people trying to figure out how to make micro improvements to a paid-search algorithm. Aren’t they worth billions of dollars?” ” “Yeah, Ma. Fun stuff, I know, but it’s time for me to try something more stimulating.” ” “Oh, OK, Honey.

Startup 417

Startup Course Venture Capital Writing 417

Both Sides of the Table

MARCH 11, 2011

So he launched a company with exclusively paid search. Users would know exactly how much was paid for each click. Bill had previously created a packaged software company called Knowledge Adventure the produced children’s educational software. If it worked in the Yellow Pages, why not on the Internet?

Competition 350

Competition Idealab Product CitySearch 350

SoCal CTO

OCTOBER 5, 2010

It’s a San Francisco Bay Area forum for networking, jobs and education for over 500 Product Management professionals. Some of the traffic-tactics we use involve good old fashioned payola: paid search, banner ads, affiliate programs, etc. Except they won’t be called Product Managers. That crazy chicken. Yes we can!

Startup 191

Startup Product Technology Venture Capital 191