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Games Go Social

SoCal Tech Calendar

With all of the major console and PC video game companies in Los Angeles (Electronic Arts, Activision, THQ, Blizzard), it only makes sense to discuss how more and more games are bringing in aspects of social media to enhance game play.

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Digital LA: Branded Entertainment Panel Live!

Tech Zulu Event

Matt McMahon, Fox Digital Entertainment, VP Mobile. Kendall Rhodes, Relativity Media, VP Digital Programming & Content. George Ruiz, ICM, Head of New Media and SVP of Business Affairs, ICM. Originals is Yahoo!’s The Guild (Microsoft, etc.), georgeruiz. How to measure success: Beyond clicks and views to engagement, ROI.

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NewFronts | Monetizing Digital Content [Live]

Tech Zulu Event

Dragon Age / Electronic Arts, Kevin Tancharoen / Mortal Kombat- Warner Bros Interactive and Veronica Belmont’s social media campaign for General Motors. Clients include Home Depot, Sony Electronics, THQ, Virgin Mobile, Levis and Fox.@severshed georgeruiz. Sarah Penna. severshed @BigFrameCo.

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