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Digital LA: Branded Entertainment Panel Live!

Tech Zulu Event

Matt McMahon, Fox Digital Entertainment, VP Mobile. Kendall Rhodes, Relativity Media, VP Digital Programming & Content. George Ruiz, ICM, Head of New Media and SVP of Business Affairs, ICM. What advertisers brands are looking for: targeting demos, branding, stats. Originals is Yahoo!’s The Guild (Microsoft, etc.),

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NewFronts | Monetizing Digital Content [Live]

Tech Zulu Event

We’ll discuss how content studios are monetizing this content via advertising, sponsorship, show integration and more. David Beebe, Fishbowl Worldwide Media/Vin Di Bona Productions. Clients include Home Depot, Sony Electronics, THQ, Virgin Mobile, Levis and Fox.@severshed Scheduled Speakers Include. georgeruiz.

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