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Creating A Better Digital Marketing Strategy For Your Business

Tech Zulu Event

It’s difficult enough to get any traction at all on social media or PPC ads, and even harder to maximize ROI on them. You could raise your profile by simply advertising cheap shirts on a Google PPC campaign, but that’s only going to get you so far. But what exactly does that entail? Kill Unsuccessful Channels.

PPC 40
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Interview with Dan Yomtobian, Scour

socalTECH

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. On top of that, we allow users to comment and read other comments, and email other users within the system. In 2001, I started ABCSearch, which as been in the PPC space for a number of years. How is the company funded?

PPC 113
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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

My firm GRP Partners recently funded a young LA based company named Ad.Ly So PPC (pay-per-click) advertising on social networks has performed poorly to date. We have spam filters for our email. Advertising has driven the majority of Internet innovation. So why not put up those Halloween Costume ads when I’m on Facebook?

Ideas 286