Email Marketing Paid Search RSS 
InfoChachkie
MAY 14, 2012
During my tenure at Expertcity (creator of GoToMyPC and GoToMeeting), one of my responsibilities was leading our online marketing, a role I retained until our eventual acquisition by Citrix. When we launched GoToMyPC in 2001, the rules of online marketing were still being written.
SoCal CTO
OCTOBER 5, 2010
You should follow him on Twitter ( @jasonlbaptiste ) or say hi via email. Some of the traffic-tactics we use involve good old fashioned payola: paid search, banner ads, affiliate programs, etc. Today RSS is the enabling technology – the infrastructure, the delivery system. Simply put, there is no market for RSS.
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