How to Talk to a Journalist When You Only Have 30 Seconds
Tech Zulu Event
SEPTEMBER 22, 2012
Taglines like “Mobile Banking Made Cool” is a hangman sinking away precious characters telling readers nothing. So why exchange a multitude of scheduling emails and be late for the interview, or even worse, flake. The numerous amount of long template press releases I received was insane. A dynamic tagline creates a spark.
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