Startup Professionals Musings
MAY 12, 2021
Getting customer attention often takes more innovation today than solving the tough technical problems. As a business adviser, I still see too many new venture founders who skimp on their marketing focus, or start too late. Network with local organizations and industry groups. Use social media for marketing, not just feedback.
Both Sides of the Table
FEBRUARY 25, 2010
Morgan Stanley found out about us and organized a secret Sunday meeting where they flew in a bunch of bankers to convince us to let them in on the round. I always made them commit in an email to the day they would ship documents and then I’d hold them too it. I’d send them their email and point out the docs were late.
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Frank Addante
JUNE 4, 2006
We provide turnkey digital messaging appliances for enterprises, service providers and software developers to send marketing, e-commerce, CRM and customer service email. I decided that I was going to consult/advise a few companies and relax for a bit. So, I put him in charge of our data centers and technical operations.
Both Sides of the Table
JULY 5, 2010
And that rep doesn’t just send an email to his boss – he has coffee with the head of customer service. I often advise these CEOs to make the tough choices early in the company’s history – either move up North or build your tech team in LA. He downs cold ones with the head of biz dev. What about offshoring?
Frank Addante
MAY 15, 2006
I think it is evidenced by the fact that many people from our team went on to be very successful; some are successful entrepreneurs, some are holding very high level executive positions at successful companies and some started non-profit/charity organizations. I’m proud of all of them. We had fun; worked hard and played hard.
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