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The makers of the virtual influencer, Lil Miquela, snag real money from Silicon Valley

TechCrunch LA

McFedries, brud ‘s founder and chief executive, confirmed that the Miquela account had been hacked in a text exchange with me, writing, “some redditor idiots hacked the page we think.” “[Manufacturing] social influence.” ” That was a lie. ” That was a lie. It worked. . Ephemeral, but infinite.

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Venture capitalists ‘like and subscribe’ to influencers

TechCrunch LA

Next she took to Instagram, a new social media platform that quickly became the most effective tool in a blogger’s toolkit. People say we’re crazy, but we know creators are legit businesses,” Karat writes on its website — the company didn’t respond to a request to chat about what they’re working on.

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