Remove Entertainment Remove Metrics Remove Social Media Remove Technical Review
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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). Clicks are also a simple measure that you can get from basic link tracking packages.

Marketing 307
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The eCommerce Game Goes to Austin

Tech Zulu Event

The afternoon, with Tech Wildcatters ‘ Gabriella Draney and a handful of still-stealth eCommerce ventures, solidified that the industry of commerce is in Texas. Home of the review Bazaarvoice. Natural language merchandiser Compare Metrics. Offline engagement platform EyeQ. Texas and eTail.

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Take Back Your Internet, Leave Klout

Tech Zulu Event

These metrics-application rely on our need to know our “value” and will only continue to perpetuate the dilution of online engagement. If you’re diligent enough at not doing anything productive Klout will reward you with a treat! Klout, PeerIndex, Kred, and even Empire Avenue need to go away. 02% from tweets.